Values that drive our approach to your business
Practical experienceBuilt on real work across Amazon, Microsoft, and small businesses
Focus on what worksWe prioritize the few things that will actually drive results
Straightforward guidanceIf something isn’t worth doing, we’ll tell you
What’s in a name? What Marcostrat stands for.
Marcostrat stands for marketing, consulting, and strategy. We created it to help businesses grow through clear, focused, and fast-moving marketing leadership.
Our experience in tech and AI, along with work with founders and small teams, showed us how much early-stage and scaling companies value clarity, focus, and momentum. Marcostrat was built to deliver that leadership without the complexity of large teams or heavy processes.
From teaching to tech to starting Marcostrat
Andrew Childs
Founder, Logophile, Storyteller, Strategy Nerd, and Lifelong Learner
I started Marcostrat because I love helping people bring new ideas to life. I also come from a family of small business owners, so I understand how challenging it can be to do everything on your own while trying to grow.
I’ve worked with businesses of all sizes , from a stint at Microsoft, a couple years at Expedia, four years at Amazon, and finally, an AI startup. Throughout my career, I’ve had an obsession with copywriting and content creation, product marketing, go-to-market strategy, sales enablement, and telling the success stories of customers in ways that build trust and momentum.
I’ve always loved writing and storytelling. I studied English literature at Florida State University, where I earned both my bachelor’s and master’s degrees. I later earned my PhD in the social sciences from the University of Washington. That experience shaped how I think. It taught me how to dig into data to find insights that matter and how to adapt my message to different audiences, whether I was teaching undergrads or publishing in academic journals.
At the beginning of my PhD program, I lost most of my vision and became legally blind. Rather than derailing my goals, it gave me a deeper sense of resilience and purpose. It pushes me to succeed, but it’s also given me a deeper sense of empathy, which shapes how I lead, communicate, and solve problems.
When I’m not working, I love to read, travel, spend time with friends, and play a good game of chess.
Thanks for stopping by. I’d love to learn more about your business and how I can help.
— Andrew
Magdalena Cisneros
Creative Director, Art explorer, Naturally born solutions investigator
Creative strategist leading with empathy
I’m a creative lead with 15+ years of experience bringing together design, branding, print, and digital marketing in a way that feels cohesive and effective. I’ve worked with businesses of all sizes, helping them build stronger brands, stand out more clearly, and grow in meaningful ways.
I’m at my best when I’m connecting strategy and creativity — taking business goals and turning them into visuals and brand experiences that feel clear, engaging, and true to who the brand is. I love combining creative thinking with strategy to tell stories that actually connect with people.
Outside of work, I make abstract art, keep up with design trends, and spend a lot of time with dogs. I have two of my own, and I’m always happy to dog-sit for friends and family.
— Magdalena